Google’s new privacy policy breaks down silos, but causes concern

..., Innovation and Technology 1 Minute

Larry Dignan at ZDNet states that new updates to Google’s privacy policy fall into one of three categories: the good, the bad and the totally scary.

In a blog post, Google outlined the changes. These changes are the enterprise Holy Grail in many respects. Companies everywhere want to break down product walls to get a 360 degree view of customers. The difference with Google is reach and it is actually succeeding. In a nutshell, Google is:

  • Making its privacy policies easier to read.
  • Aggregating data across products for Google and user experience.
  • And arguing that it’s easier to take your data and go somewhere else.
via zdnet.com

Published by Brian L. Hill

As Director of Consulting Services for Xpera Group, Brian L. Hill connects clients to the diverse range of experts, technical specialists, tools and other resources that the firm has to offer in order to solve complex building performance issues. He is also the editor and publisher of AECforensics.com, which dissects the latest news and information impacting quality and risk management in the built environment.

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