In the last week or so, there has been a lot of talk in the tech industry about the upcoming theatrical release of a lost interview with Steve Jobs from 1996. The interview was part of a series by Robert X. Cringely, called "Triumph of the Nerds." An excerpt of the interview has been circulating … Continue reading Some Thoughts on the Design Process
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The 80/20 Rule Applied to Professional Services Marketing
Note: This was originally published on October 11, 2010. Pareto's Principle states that 80% of the effects come from the 20% of causes. I don't necessarily agree that this exact ratio is true 100% of the time, but the principle is sound. Let's see how this works in marketing. In affiliate marketing campaigns, many professional … Continue reading The 80/20 Rule Applied to Professional Services Marketing
Tune in, Turn on, and Drop out
Social media, technology, the constant flow of information - sometimes, it is good to disconnect. Last week, I flew to Denver with my father and then we drove two hours to Edwards, CO. While Colorado's climate may not be something that I would easily adapt to year-round, the weather was beautiful throughout our stay. Driving … Continue reading Tune in, Turn on, and Drop out
Beating Feast or Famine: Managing Project Resources
Michael McLaughlin compiled a list of books to help keep projects on track: It’s always startling to read about the high failure rate of projects, whether they are IT projects or some other kind. Some researchers report that project failure rates can be as high as 70%. Fortunately, there are some very smart people thinking … Continue reading Beating Feast or Famine: Managing Project Resources
The story Boston Consulting Group offered me $16,000 not to tell
The first test of a consultant: Ethics. I really had no idea what to expect, going in. In my mind, consulting was about answering business questions through analysis. It was supposed to be Excel sheets and models, sifting through data to discover profit and loss, and helping clients make decisions that would add the most … Continue reading The story Boston Consulting Group offered me $16,000 not to tell
AEC Forensics 