I'm a huge fan of Gary Vaynerchuk and have been following his work for the better part of a decade. If you're like most people, you might be thinking to yourself, "Who is Gary Vaynerchuk?" The short version: Gary took his family's liquor store from $3M per year to over $60M per year by leveraging … Continue reading Gary Vaynerchuk’s keynote talk on the future of A/E/C business development at PCBC 2014
Although much of what I have written about here is focused on growing business, that doesn't mean that customer/client service is somehow less important or relevant. In fact, good customer/client service is essential to growth. As many people know, word of mouth marketing can be very powerful. Referrals and unsolicited testimonials have perhaps the greatest … Continue reading Take Care of Your Clients, Or Someone Else Will
The Construction Defect Journal is publishing its annual Construction Attorneys Directory and is accepting listings until March 15, 2011: The 2011 CDJ Construction Attorneys Directory will be published online and in limited print on February 15, 2011....
According to Darwin's theory of evolution, natural selection is the process by where those who adapt thrive, and those who do not adapt to changing conditions die. Marketing has changed - don't be a dodo. Jeff Auchter has spent the better part of the ...
Google helps offset the costs of bandwidth for video sharing site, YouTube, by running contextual ads. Contextual ads sometimes have funny consequences: An ad for an expert construction defect witness service is *probably* not the best one to run in...
AEC Forensics 