Checking off one item on my bucket list, last week I had the sincere pleasure of seeing Gary Vaynerchuk speak live at PCBC 2014 in San Francisco. As usual, Gary covered a number of topics that are incredibly relevant to businesses everywhere. I want to highlight just a couple of those concepts here. Gary Vaynerchuk … Continue reading Gary Vaynerchuk – Live at PCBC 2014
Tag: context matters
CMI’s 50 Predictions for content marketing in 2014
Since 2009, Joe Pulizzi of the Content Marketing Institute has been offering predictions for content marketing trends in the coming year. In terms of farther reaching possibilities, here are his top three predictions for 2014: Microsoft will buy one, maybe two, media companies in certain industries. The outcome of these moves will pave the way … Continue reading CMI’s 50 Predictions for content marketing in 2014
To Be A Good Scientist, You Also Have To Be A Good Storyteller
One of my heroes, Garr Reynolds (of Presentation Zen fame), recently wrote about a profile on one of his heroes, legendary biologist Edward O. Wilson. At 83, the scientist is still active in the field — not just the field of science, but he is literally still doing field work in remote countries. Science Friday … Continue reading To Be A Good Scientist, You Also Have To Be A Good Storyteller
Mitch Joel to marketers: We are headed towards a “one screen” world
Mitch Joel is a founding partner and president of Twist Image, a Canadian digital marketing agency. Joel is a noted blogger, podcaster and thought leader on the topic of new media marketing. Joe Pulizzi, from Content Marketing Institute, recently interviewed Joel and asked him what he thought "the next big thing" was going to be … Continue reading Mitch Joel to marketers: We are headed towards a “one screen” world
Some Thoughts on the Design Process
In the last week or so, there has been a lot of talk in the tech industry about the upcoming theatrical release of a lost interview with Steve Jobs from 1996. The interview was part of a series by Robert X. Cringely, called "Triumph of the Nerds." An excerpt of the interview has been circulating … Continue reading Some Thoughts on the Design Process