Take Care of Your Clients, Or Someone Else Will

Although much of what I have written about here is focused on growing business, that doesn't mean that customer/client service is somehow less important or relevant. In fact, good customer/client service is essential to growth. As many people know, word of mouth marketing can be very powerful. Referrals and unsolicited testimonials have perhaps the greatest … Continue reading Take Care of Your Clients, Or Someone Else Will

The “lowly customer service rep” is more important today than most companies realize

Joshua Marsh, writing at PandoDaily, discusses the impact of social media on the customer service role within companies. The challenge that he points out, is to empower customer service reps (traditionally one of the lowest paying positions at most firms - sometimes even lower compensation than janitorial work) with more freedom to respond appropriately to … Continue reading The “lowly customer service rep” is more important today than most companies realize