In discussing websites, blogs, and professional branding with many of the professionals and business leaders that I advise, there is a phenomenon that I have observed, which I call Brian's Paradox. The basic concept is this: Your website or blog probably won't make you any more money - there is no guarantee that you will … Continue reading Brian’s Paradox: Your website or blog probably won’t make you any more money, but…
The challenge to building any business, especially when offering consulting or other professional services, is to establish a consistent and steady stream of work. Too often, the ebb and flow of a given marketplace becomes a cycle of feast or famine. Days or weeks without work producing revenue leads to marathon round-the-clock sessions when work … Continue reading Moving beyond the feast or famine cycle
Think about it for a second. Shoe companies have failed horribly at standardizing shoe sizes. My feet haven't changed sizes in 20 years, at least, yet the shoes I have bought that fit range in size from “9” all the way to “10 1/2” - nevermind the fact that my Birkenstocks have always been size … Continue reading Can the guy that made it cool to sell shoes online reinvent Las Vegas?
Submitted for your approval, we have two recent examples of public responses of CEOs to public criticism. In both situations, the criticisms come, not from professional critics, but from actual customers/clients. The companies these CEOs lead: Evernote - the personal productivity app that aims to help people remember everything, and Stone Brewing - the San … Continue reading How to (and how not to) respond to criticism as a leader – Evernote vs. Stone Brewing
Watching the live video stream from Apple's Fall 2013 event today, I was inspired by Tim Cook's opening. He played a video that was first aired at the company's developer conference back in June. The video is embedded below, or available on YouTube. //www.youtube-nocookie.com/embed/VpZmIiIXuZ0?rel=0 The challenge Apple faces — really it is self-imposed by their … Continue reading Apple on Intention, Design, Quality and Value