Apparently, it isn’t the paint itself that is the problem, it is the colorants added to the base paint that exceed definitions of low VOC (volatile organic compounds). The BBB asks the obvious question: how can you advertise the product as “low VOC”, i… Continue reading Greenwashing? Better Business Bureau Tells Sherwin-Williams To Reconsider Advertising Claims
The Sustainable Forestry Initiative (SFI) is the world’s largest forest certification standard and the fastest growing organization for chain of custody certifications. More than 181 million acres of land are certified by the nonprofit, which supposedl… Continue reading Green Building Controversy: Is The Sustainable Forestry Initiative Another Example of Greenwashing?